the connected introvert

www.connectedintrovert .com

Are you shy, introverted or socially awkward?

Would you like to be calm, confident, and approachable in any social situation?


Do you want to make REAL connections, build REAL relationships and have access to exclusive opportunities?


Well we all know that being good in social situations is the fastest way to get what you want out of life and “level up”.

But how do you get good at navigating social situations?


Maybe you’ve tried networking tips, tricks and techniques that didn’t work.


Maybe you’ve attended conferences and workshops that also didn’t work for you.


The reason is, they were designed for “normal” people, not for people like you, shy, socially awkward, introverted.


I have some Great News!, all of that can change TODAY


Nick Shelton, known as the “Connected Introvert” has been coaching shy, introverted and socially awkward people for years with outstanding results!


And Nick has recently released his signature online course “High Level Networking for Introverts” This streamlined 8-module online video course gets right to the point and tells you exactly what you need to know and do to get results you can see immediately.


 It covers: how to choose the right events for you, what to wear to stand out, where to position yourself in the room, what to do with your hands, easy body language tips, what to say and much more. 

Listen if you know exactly what to do, networking is a breeze. And this course tells you exactly what to do.


So, if you are horrible at networking or already a networking master, believe me this course has something for you.


It’s a New Year, time to step up! So if you’re ready to make REAL connections,

build REAL relationships and See REAL results

Go to www.connectedintrovert .com and check out “High Level Networking for Introverts”

And for our listeners, enter “introvert” at checkout for an additional 50% off

Beat Procrastination By Defining the Next Step


I certainly can’t claim ownership of the “next action” concept but the actionable next step is something that I find 100% crucial to making progress on goals, tasks or projects of any kind.

The more vague the task, the more amorphous it seems…and the more likely you are to procrastinate.  However if you can identify one thing, no matter how small, that you need to do next, you WILL make progress.  Defining an actionable next step for each and every task and project allows you move forward.

Sometimes, the next step is simply “schedule time on calendar to brainstorm ideas for X” or “call X to ask about Y”.  If you are waiting for something, the next step is to follow up.  It is very hard to procrastinate on something that is clearly defined because you will find you just can’t muster the excuses.  By defining the next step, you are idiot-proofing your task list.  It is very easy to procrastinate on something vague like “plan launch event”, because it feels big and you aren’t sure where to start and so you think, “I’ll just start this one tomorrow”.

Taken a step further, if you can take a minute to define what the several next steps are for a task or project, you will be able to execute much more efficiently.  As soon as you’ve added a task or project to your task list, take 30 seconds to define the next step, and what the next steps after that are likely to be.  Knowing what your path is allows you to follow it without stressing about what’s next.

If you don’t believe me yet, think about the last time you procrastinated on a task because you just weren’t sure where to start.  Maybe you kept pushing it, day after day, for weeks until the deadline was looming.  When you finally sat down to do it, because you had no other choice, it only took 20 minutes.  You’d been fretting about it, stressing about it, for weeks.  And if you had instead just defined the next step from the outset, it still would have taken only 20 minutes to complete, but you would have saved yourself weeks of low-level anxiety about it.

Feeling anxious about that big project that just got dumped on your plate?  Take a minute to define the next step!



Why 9 out of 10 startups fail?

Why 9 out of 10 startups fail?


9 out of 10 startups fail. There are numerous reasons why most startups are not able to become profitable businesses.

In my opinion, a good percentage of founders get caught up in creating the “perfect” or the most “unique” product. The fact is, you don’t need to have a unique product to be successful. Figure out the audience who needs your product or service, and offer it to them in a way that they get “more value” compared to what they pay for it. It’s that simple.

The way you communicate your offering to your target audience is the key, and this is where most founders struggle.

As a startup, you don’t have the luxury of spending millions of dollars on marketing. You get small windows of opportunities, where you need to capitalize and explain why your product or service needs attention.

Consider the famous startup show Shark Tank. How many times you feel Mr. Wonderful makes an opinion about the startup after the pitch is completed? Let’s be conservative in our approach and assume that only half of the times judges decide if they’re going to invest in a startup after listening to their pitch. Which means if you don’t explain your product or service in a concise and compelling manner, you’re bound to lose 50% of your audience that is genuinely interested in making a buying decision at that moment.

So here’s my 2 cents. Make an investment in hiring specialists who would help you present your product or service in the most convincing manner. Streamline your messaging so that it addresses your audience’s pain points, why they need to buy from you compared to your competitors and why it’s worth much more than what they’re going to pay for it. Use that messaging on your website, in a 60-90 second explainer video and all your marketing assets.


10 by Neha Gopal

10 is a novel that unfolds the story of the troubled and impulsive Simone struggling to navigate through the tumultuous years of adolescence. She finds support and guidance through an exchange of letters with the enigmatic Joy, a beautiful and affluent globe-trotter, helpful and wise far beyond her teenage years. As Simone’s life gradually descends into chaos, Joy strives to rescue her, drawing from her life experiences.

10 is a coming-of-age story about friendship, love, depression, and the virtues of life. Simone and Joy build a strong bond through letters as they both, in their own unique and surprising ways, grapple to come to terms with the significance and challenges of living a fulfilling life.


Actor, Filmmaker, Entrepreneur


Hailing from Buenos Aires, Argentina, Guillermo Zapata decided to pack up and move out to Los Angeles to pursue a career in acting in 1992. He has been featured in shows such as Land’s End and Seas Quest while also appearing in numerous national commercials. Outside of his acting career, he invested in a discrete space on the bustling corner of Robertson Boulevard and Melrose Avenue which was later developed into the iconic SUR Restaurant and Lounge. In 2012, Guillermo and his partners were approached by Bravo TV about doing a reality show on SUR and their employees. This emerged the captivating reality series “Vanderpump Rules” which later on became one of the most popular shows on Bravo’s network.



Mom Queen


Mom Queen is a brand created to inspire women to seek their full potential and empower them to embrace who they are. Founder Melissa Pocza (Po-zza) is a former Mrs. International, multiple state title holder, and complete boss babe, who’s built a life, supporting other women. Author of the women’s inspirational book, “Basic Bitch,” Pocza encourages women to journey through a world of SPARKLE to discover the true power and beauty of owning their Basic! Who says being basic is bad? In a world focused on beauty, self-improvement and success, it can be difficult to find the place where you truly belong. It’s time to straighten your crown, remove toxic judgment, and own your confidence. Embrace your inner Basic Bitch with pride and confidence by discovering the power in your journey. Put your fears aside, stop comparing yourself to others and accept your flaws by joining the Mom Queen Movement. You can find the book, “Basic Bitch” on Amazon and at mom-queen-dot-com… and get ready to turn your weaknesses into your greatest strengths.


Building relationships one conversation at a time


One of the main reasons I enjoy being an entrepreneur is because it allows me to meet fascinating people that I would have never met before. In terms of making an impact, it happens organically as I talk to people and realize or hear them say what their interests, or financial goals, or aspirations are, I think of a way to help them get at least one step closer to such goals.  It may be a slower process but when I see the results around me, it gives me a great feeling of satisfaction.

Decluttering is the key to success in your life and your business

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I’m Mary, founder and co owner of Sort and Sweet Inc, a professional decluttering and organizing business. My main job is to help people understand the importance of simplicity and that less is more in a world where more is seen as the end goal. I’m also on a personal mission to demonstrate how decluttering three main areas of our lives – our physical space, our thoughts and our emotions, and our schedules – will make us successful in both our personal and professional lives.

When I started Sort and Sweet in 2017, I had zero business training, no start up funds other than what was in my bank account, and not a lot of support from those around me. I finally took the leap of faith though to follow my dream of not only being my own boss, but also to help others get organized. It was rocky, to say the least, for the first year. I managed to build up a clientele and pay the bills but I was royally burnt out and secretly regretting my decision.

A large reason for this, I came to realize, is that my life had become cluttered. I was trying to do all the things and help all the people and my life and business was entirely too complicated. When I decided to take on a business partner in the beginning of 2019, we vowed to simplify things for the sake of the company and our sanity. We became very clear on who we wanted to help, our niche in other words, and created a streamlined process for every single area of the business. In addition, we learned the value of outsourcing in the form of both a team of organizers who we trained thoroughly (and yes, we also have a streamlined training program we put them through), but in an assistant to help with scheduling, social media, and other things that must get done but don’t necessarily require our time or brain energy to do.

This not only made things get done faster and more efficiently, it also made us happier! We weren’t constantly stretched too thin and found ourselves with, dare I say it, time to actually relax and have a social life again! As entrepreneurs, especially in the first few years, that’s usually hard to come by and we’re not where we want to be 100% yet but we’re getting closer to it and we have being organized to thank for that.

To think that a professional organizer was struggling with clutter is a funny concept but not one that’s foreign. I also own a coaching business, Organized Overall, where I work one on one with those who are looking to declutter their lives so that they can pursue a big dream, usually the dream of starting their own business. The number one demographic to come to me for this? People who want to become professional organizers! Due to the fact that Sort and Sweet has expanded and is continuing to expand to several states in the U.S., I actually do not work one on one with those looking to start their own organizing business (and instead refer them to someone I know and trust), but I always have a conversation with them to find out what they’re struggling with. Their struggle is exactly like anyone else’s I hear and that’s that they are too bogged down in their current situation – whether that be with too much on their plate, their family has too much clutter in the house, they are lacking in self confidence, and so on – that they know they want to attain their goal but can’t seem to find the path to get there.

Decluttering those three main areas is the key to clearing that path. Again, those areas include your physical space, your internal thoughts and emotions, and your time. Some of the advice I give to my clients – and also myself daily – is to focus on what doesn’t spark joy in your life. If it doesn’t add to your overall happiness and goals, it’s time for it to go. This can go for a closetful of trendy clothes that don’t feel like you, negative self talk that holds you back from taking positive action, or obligations on your calendar that you really aren’t at all obligated to do or attend.

When it came to my business, I found that I was doing things that I thought I needed to do an entrepreneur even if I didn’t need to, didn’t want to, or it was way too early in my career to. I also had crippling toxic thoughts that made me self conscious when speaking to new clients and an undefined, disorganized work space (aka wherever my laptop landed) that was blurring the lines between work and life. By writing down what I actually wanted to accomplish (not what I thought everyone else wanted me to), practicing positive mantras to help replace the negative ones (“there’s no room for doubt” became a favorite), and creating a boundary around my desk (meaning I couldn’t work outside the space), all greatly helped me in decluttering myself as an entrepreneur.

And the best thing of all was that the happier and more productive and organized I was in my business, the better my personal life became! I was more confident in my goals and allowed time for self care which, in turn, has made me a better boss, business partner, and friend. There’s a reason that my coaching business is called Organized Overall and that is because when one part of your life is organized, everything else tends to fall into place.

If you find yourself struggling with clutter in any form, my best advice is to write down what you actually want in life. Find simple systems to follow each day, whether it’s how your business is run or your morning routine, that will get you closer to those things. Remember that less is more and quality is truly better than quantity. And lastly, know that you come first and by filling your own cup up with what sparks joy for you, you will become the highest, most organized and happiest version of yourself!


Think you need technical skills to start working on your startup idea? Think again!


When you have a startup or new business idea that you want to pursue, it’s super important to quickly figure out if it has any potential. Because the last thing you want to do is spend time, money and efforts on building something that nobody wants.

Knowing how to code will most certainly help you. BUT, not knowing how to code should not stop you from investigating, validating, and building your idea.

Why? Because in the early stages of a startup idea, it’s not about: “can my idea be built?”

It’s about: “Should my idea be built?”

The number 1 reason startups fail = “No market need”. And answering the questions whether there’s a need in the market, or at least becoming a bit more certain about a need in the market, does not involve knowing how to code!

When you’re able to test your market with a first product that you built yourself (without code), you can reduce the risk of your venture, and learn a lot about your market fast and cheap.

With a series of bite-sized explainer videos, assignments, templates and building guides, I’ve created a hyper focussed framework to make validating your business ideas as practical as possible.

Combined with a set of easy to learn and affordable No-Code tools (one of them is Google sheets!) I’m showing and teaching No-Code MVP course students they don’t have to know how to code, spend a lot of money, or hire a developer to start working on their business ideas.


Making Movies, an insight from JONATHAN BAKER, Director, Actor, Producer


Jonathan Baker is making his way through the world of entertainment. A man of many talents, a creative type, he is a writer, producer, director and performer. He recently wrapped the feature film Sylvie, starring Tessa Thompson (which will be premiering at Sundance), he produced The Banker starring Samuel L. Jackson and Nicholas Hoult, which just sold to Apple<www.thewrap.com/apple-to-release-the-banker-with-anthony-mackie-samuel-l-jackson-nicholas-hoult/>, with his partner Nnamdi Asomugha. And his directorial debut Manifest Destiny Down: Spacetime (which he directed under the pseudonym Bo D.), will be released this October.

With three new Broadway shows in the works, including August Rush, The Harder They Come and Spamalot it is evident that Jonathan is one of the most multifaceted individuals to breakthrough in film and theater.

Prior to independent filmmaking, Jonathan was an Executive at Sony Pictures Entertainment having worked on large scale franchises such as Resident Evil, Underworld and Spiderman. He’s executive produced the Sundance Award winning film Crown Heights along with the musical feature Basmati Blues, with Brie Larson. Additionally, he worked on the #1 box office sellers Boogeyman and You Got Served. Outside of industry work, Jonathan explores academia as an adjunct instructor of feature film entertainment economics through a Masters program at Carnegie Mellon. He also teaches at GIOCA, a graduate program at the University of Bologna, Italy.


Cause-Based Businesses Can Make You Rich


After being in business for over 5 years and creating numerous websites, I’ve realized that the most rewarding (and successful) businesses I’ve created are those that serve a community of people in dire need of information.

Coincidentally, these websites are the ones that have made me rich.

But not rich in the way that you’re thinking.

What Being “Rich” Actually Means

The dictionary defines rich in many different ways, but let’s look at those for a moment;

1)  Having a lot of money and possessions.

2)  Very expensive and beautiful, impressive, etc.

3)  Having or supplying a large amount of something that is wanted or needed.

So, which of these definitions do you think I’m talking about?

If you answered the third option, then you’re correct.

Sure, my cause-based businesses are making me six figures a year, but for me, money isn’t really my main objective. In fact, I have a strong belief that while money is nice, what will really get you out of bed in the morning is having a passion for what you do and knowing that you’re truly helping people.

That’s what my websites are able to do.

Every single week I get somewhere between 5 to 10 emails of people either thanking me for creating one of my websites and that’s much more rewarding than a paycheck.

For me, my business is all about being “rich” in knowledge and helping people that truly need it.

How I’m Becoming Rich

This business that I’ve created was never about making thousands of dollars per month.  Even though I’ve been able to do that, it was more of a pleasant surprise.

But this is probably where I should also mention that almost everything on many of my websites is free.

There are a few different products that I encourage people to purchase for which I am an affiliate of, but these have their best interest at heart.  I also make money from ad revenue, but people don’t seem to mind that I have ads because I’ve provided a lot of free (and helpful) information.

Because of this, I feel that I’m becoming rich in goodwill and karma.

There really is nothing better than knowing that your websites are actually changing the world to a better place and although my website visitors may seem like a small segment of the population to many, the fact that I regularly get praise from thankful website visitors makes me feel incredibly fulfilled.

Why Cause-Based Businesses Grow So Well

Since creating my most recent website focused on helping people navigate the prison system, I’ve seen meteoric growth and while it’s been happening, I’ve been trying to understand why.  Most businesses don’t have a lot of growth and take years to reach the level of visits that my website has and upon reflection, there are three reasons why I think things have gone so well.

1) People are very willing to share the content that I create. I think that this is mainly because they understand that I’m providing a service to people and not charging any money for it.  This is one of the biggest perks of having a cause-based business.  People are willing to spread the word because they know that it helps others.

An example of a resource I created on one of my other websites is our list of companies that hire felons.  This list has been shared many times on social media and consistently drives traffic to my website, but the best thing is the fact that I have done very little to get people to see it.  This happens organically as the list is shared from person to person.

2) With a cause-based business, you tend to work harder than you would on other businesses.

What do I mean by this? In the past I’ve created a lot of different websites, most of them have not done so well but some have done really well.  So, why is that?

The reason is because with businesses that are cause based, whenever I felt a little lazy or didn’t want to put work into it, I remember that there are a lot of people who really need this resource and are struggling to find help.  Because of this, I feel that the website is bigger than myself and it gave me more purpose and motivation to get it done.

3)  There are passionate communities of people that want your resource to be shared even more.

This is an awesome part of a cause-based business.  You can find groups of people who are already focused on the cause and ask them if they are willing to share your resource. While this may not always go so well in a for-profit business that sells a particular product, it goes incredibly well when you have a cause-based business focused on helping people.


I personally feel that every entrepreneur should try to make their business cause-based.  While this isn’t always easy to do, we’ve seen companies like TOMS Shoes sell a product and make the mission of the company more about helping a community and less about revenue.


used his struggles as motivation to become a successful photographer


Matt is the man behind the lens, the founder and CEO of Matt Mathews Photography. Recognized for his mission to teach women to love their bodies, feel amazing in their own skin, and see themselves through the lens in which others view them, Matt and his camera serve as the vessel through which women of various backgrounds and body-types can see how truly remarkable and heartbreakingly beautiful they are. Despite the destructive nature of his environment, coming from a family of poverty, a mother who battled with alcoholism, and his struggling of self-identity as a gay man in Alabama, he always found a way to prevail. Matt used his struggles as motivation to become a successful photographer, author, and educator to spread the message of positivity, the importance of self-worth, and being one’s own superhero in order to unlock one’s own potential.


Founder That Leads 100+ Full-Time Remote Team /w 8 Figure Business


Kean Graham is the CEO of MonetizeMore, an 8-figure ad tech company that is a Google Certified Partner with 100+ full-time team members remotely based across the planet. MonetizeMore was conceived in the mountains of Machu Picchu and has grown to $20M in revenues. Graham has traveled to over 90 countries during the 9 years that he has been growing MonetizeMore.


The Truth About The Law of Attraction: Using Science to ManiFAST (Manifest Faster)


If you’re never scared or embarrassed or hurt, it means you never take any chances. – Julia Sorel, author of Rocky


If you’ve never felt any of the thoughts and feelings in the above quote, then you’ll never be able to fully manifest what you truly desire into your life.

Hear me out because I realize this is a direct contradiction to what a lot of the Law of Attraction emphasizes in order TO manifest your desired reality.

Everything in the Universe is energy. And energy is interminably changing based upon influence; however, energy in itself is a constant.

There is a quote by Dr. Albert Einstein with regards to conservation of energy:

This law means energy can neither be created nor destroyed; rather, it can only be transformed from one form to another.

How does Julia Sorel’s quote with regards to our feelings tie in with what Albert Einstein’s quote states about the Law of Attraction and the Law of Conservation of Energy?

Your brain is made up of matter, and matter is made up of tiny fast-moving particles that make up our phenomenal Universe. Each time we set an intention through thought, we are creating an INFLUENCE of energy through neural signals. Furthermore, we don’t see with our eyes, we actually see with our mind. Our mind is the projector and our eyes are the projection screens. What we think, we see. Our thoughts produce feelings because we give POWER to our thoughts and CHOOSE to focus on them.

Here’s an example: there is a fork on the counter. You see it and acknowledge it’s a “fork”. Do you have intense feelings that produce from it? Probably not. However, when you see a $100 bill, your thoughts most likely focus on words such as, “abundance” and “prosperity”. From there, you start producing feelings from more thoughtful words that all tie together from your initial thought when you first saw the $100 bill.

Your thoughts are just that, thoughts. Your feelings are produced from thoughts because you CHOOSE TO FOCUS on your thoughts and give them power and credibility. And your feelings that you choose to focus on produce your beliefs. And your beliefs produce your RESULTS. They ALL produce results in a chain reaction because they are all linked together stemming from your particles that are constantly shifting and being influenced within your brain. While scientists are still learning so much about the brain and how it operates, I’m here to tell you that everything is temporary because of how energy is influenced.

Here’s another example: you fall in love with someone and they hurt you really badly. And you swear to yourself you will never get hurt like this again. You are scared to be hurt like this again. So you choose to do whatever you can to KEEP from producing these kinds of thoughts and feelings once more in your life.

Then you see a happy and laughing couple out in public and you think, “I wish I had that. Why doesn’t this ever happen to me? Everyone else can find love so easily.” Do you understand where I’m going with this?

Law of attraction states, “like attracts like.” Law of conservation of energy states energy “can only be transformed from one form to another.” Therefore, you are choosing to create your own reality. Whether you are moving in the direction TOWARDS what you truly desire, or moving in the direction AWAY from what you truly desire (out of feelings such as being hurt, embarrassed, scared, etc.), you ARE creating your reality.

Magic happens outside of your comfort zone. If you want your soulmate and ideal relationship, or you desire to publish that book, or become monetarily wealthy, or drop a few pant sizes…the point is, TAKE THE CHANCES. Get outside of your comfort zone. Mix up that energy that is going on within your realm. You want your desired results, right?

Albert Einstein hits the nail right on its head with the following statement:

The definition of insanity is doing something over and over again and expecting a different result.

You cannot expect your desired new reality if you keep thinking, feeling, and DOING the same thing over and over again. Whatever you desire into your new reality DOES exist- and you propel it into your physical reality by CHOOSING to think you ALREADY have it into existence, by FEELING into your thoughts, by creating your newly empowering mindset, and ACTING and DOING from this place. This is where the magic literally comes into play.

Shift your mindset through the compound effect. I promise you it DOES shift your beliefs with daily, repetitive practice. Furthermore, science has backed that writing helps to anchor in your beliefs and anchor in your manifestations through visualizations, thus speeding up the process to literally manifest into your physical realm. This is how I literally manifested 99% of everything I ever wanted into my life within 10 months! I wrote everything I ever wanted as being already in my present and/or having already been completed in the past. Through the daily compound effect of what I call Mastering Manifesting Journaling, I manifest with ease and in rapid speed.

Holy shift! We only have today, we are not promised tomorrow. So what are you waiting for? WHY are you choosing to allow yourself to remain in feelings of being stuck in your life?

YOU hold the power in your mind, YOU hold the power in your feelings, YOU hold the power in your actions, and YOU hold the power in your reality. After all, it’s proven by science.

Jaclyn Johnston

Author of #1 Amazon best-seller, Don’t Feel Stuck!

Creator of Manifest It! and assistant to renowned physicists at The University of Texas at Arlington


My entrepreneurial journey


  • Growing up I was inspired by my parents, who were both entrepreneurs. At a young age I knew entrepreneurship would be my path to success.

     I started my business by first thinking about how I could help my clients.  Once I knew the problem that needed to be solved. I then created a service that addresses the problem.


    In the early stages of my business, I reached to friends, family, and  previous co-workers, I also networking locally to anyone that I thought might benefit from my services.

    I’ve learned as an Entrepreneur there will always be challenges in business. With that  being said. One of the biggest challenges so far has been learning to enjoy the stages of business. During the startup it was exciting to start something new and learn new things. As my newly implemented ideas launched. I was now in the growth phase which takes more patience as you wait to see the all you hard  work pay off.

    During the growth phase I went back to what initially inspired me to start my  business. My Why, essentially reading my old journals, seeing what my goals were then and  how I’ve accomplished those goals. Now I incorporate that into my daily/weekly routine to keep myself  motivated.

    Personal development includes mediation and yoga practice which helps me stay grounded and remember to be grateful for things that have gone right in my life.

    In business, I under promise and always over deliver. A great customer experience results in repeat customers and referrals. It’s also important to know your worth. When I first started my business I was reluctant to charge my services. I would have a client  come to me for one service and before I new it , I was giving advice/services for free. I learned from a mentor that there is value in my expertise.

    Listen to your inner voice, Not many people will see your business goals as you envisioned it.

    My next  goal to launch  my company globally, I strive to  work with business owners around the world.

    Keisha Edwards is a fee-based  Tax Specialist. Keisha has an extensive background in working with Service-based business owners. 

    She brings that knowledge and expertise to clients. Keisha believes knowledge is power and continues to teach financial planning courses locally in Melbourne FL


Buy Websites To Grow Your Business’ Revenue


Many people dream of the day they can leave their 9 to 5 behind and drink pineapples filled with margaritas on a beach somewhere. However most do not take action to their goals, or even if they wanted to they wouldn’t know how. I was in a similar position a few years ago and even tried starting a few of my own websites in the hope I could monetize them enough to be free to leave my 9 to 5 positions. Finally I read an article about buying websites on Flippa marketplace and gave buying an already successful website a try. I bought a few that flopped but finally got better at evaluating sites and my next two made all their money back and more. Buying already successful websites and growing them is what allowed me to become financially independent, and it is a great model for others to try who are looking for financial independence as well.


Girl bosses

For your upcoming stories and interviews, please consider Jessica Higgins, JD MBA, a serial entrepreneur, investor, advisor and award-winning marketing expert who helps create radical organizational growth, including consulting seven of the Fortune 100 companies. She owns a fund of funds, venture capital accelerator, an award-winning marketing agency and an advisory firm, all with offices and staff around the globe. She has been named a Marketing Thought Leader by Forbes, a Breakthrough Female Founder by Huffington Post, and her first book became #1 on Amazon’s Best Sellers list for communication. All of her work surrounds one idea: that creating a better and more equitable culture creates positive long-term ROI.


She is available to speak and contribute to topics relating to: 

  • A female leader and entrepreneur in male dominated sectors
  • Alternative investment strategies 
  • The ROI of culture to organizations and communities
  • Predicting finance and the economy in American culture
  • Technology trends and their applications to finance

More about her at jessicahiggins.co


Link to headshot: www.jessicahiggins.co/about-jessica

Please reach out to me to set up an interview with Ms. Higgins, or if you would like to collaborate on an article relating to any of the topics above. 



why we won’t tell ?vs why anyone listen?

This is a collection of poems and stories about bullying, low-self esteem, high -self esteem and struggles. You will learn that is every poem and every story there is light come your struggles.


10 things you should know before bootstrapping your business


Top 10 Things You Should Know Before Bootstrapping Your Company

According to the Federal Reserve’s Small Business Lending Survey from September of 2019, lending related to small commercial and industrial businesses has decreased considerably. As per the data, there seems to be a 10.5% decline in the volume of loans that were taken out during the second quarter of this year and the second quarter of 2018. Whilst such data is certainly encouraging, the average line of credit that small business owners from the U.S. have still exceeds $630,000. To sidestep such a tremendous debt, a lot of entrepreneurs are deciding to bootstrap their businesses. They do so to eliminate the liability that they must expose themselves to while maintaining the entirety of the ownership. In reality, however, those who bootstrap their businesses are going to run into a plethora of challenges. So, the following 10 items are some of the most important things that you should know before ever choosing to take this route with your start-up.

1. Bootstrapping Your Start-Up Is Not Glamorous

The underlying concept behind bootstrapping a venture revolves around self-financing the entirety of the start-up expenses. Afterward, any expansion that takes place will consume profits that the business generates. Thus, there are no external sources of capital such as loans or money provided by equity investors. This is why the first thing that you should know is that bootstrapping is by no means a “glamorous” way to jump-start a business. If you intend on leaving your day job because you are working long hours and not earning enough, starting a new project with your capital will not necessarily resolve these issues.

Instead, you will only amplify the number of hours and financial struggles that you undergo as the bootstrapping ensues. Of course, this will not be a permanent outcome as the growth of your business will get you much closer to financial freedom, but you should plan to spend a few years working an extremely difficult schedule while scaling back on all spendings.

2. Quitting Your Day Job at the Right Time Is Crucial

Since your ability to cash flow overhead expenses of the start-up is essential to its longevity, the moment when you decide to quit your day job represents a turning point in your professional career. Although it is extremely difficult to bootstrap a business while still working somewhere else, doing so for merely a few months could help ease the transition. So, you should focus on building a timeline that will allow you to quit your day job relatively quickly after starting the new venture. The main caveat to this, however, is that you must have enough in your savings to support yourself until your new enterprise takes off.

3. Finding Product Market Fit Is Harder Than You Think

One of the most commonly overlooked areas of start-up planning relates to proper market positioning. While you must have a good product or service, failing to find the right market for it will completely undermine the effort. To understand why, consider the way that Phil Barden explains the concept of rational versus emotional decision making in his critically acclaimed book “Decoded.” Namely, those who are rational and operate on the so-called pilot make purchases based on solving a need cost-effectively. Individuals who make emotional transactions, which means that they operate on autopilot, only purchase things if they perceive a certain brand as a reliable solution.

To them, the cost- or quality-based analysis take a backseat to implicit trust that they have in the product. So, since your bootstrapped venture will be brand new to the market, there is a good chance that many consumers will stay away at first, regardless of how forward-thinking or outstanding your goods or services are. For instance, though some companies may offer cheap phones that have all the features of an iPhone, most people will still purchase devices made by Apple due to their implicit trust. Hence why you must find a way to present yourself to the audience that will rationally decide to give you a chance.


4. Prioritizing Spending Is Mandatory

According to Forbes Magazine, marketing your product is more important than that product. Albeit a slight exaggeration, the notion that marketing is as relevant as your product development is completely true. After all, people will never choose anything that you are offering if they are unaware of it. In cases of bootstrapped start-ups, knowing things like these will help you properly prioritize spending.

For example, since dedicating a certain portion of your funds to advertising is unavoidable, you should offset this need by make strategies to spend as little as possible. In translation, instead of outsourcing your marketing needs to a third-party provider, it may be time to learn how interest-based targeting, search engine optimization, and social media promotions work. Remember those long hours that were mentioned earlier? These are the types of tasks that lead to them.

5. Reliable Providers Are in Short Supply

Although you may know how hard it is to find reliable suppliers, bootstrapping a company will show you the true extent of this problem. Nearly all small businesses face similar troubles as they possess limited capital and have to focus on a very low number of procurement providers or employees. So, when one of their supply chain partners proves to be unreliable, they face a high risk of losing revenues due to delays. Walmart, for instance, can easily sidestep this concern because, according to Forbes, it has north of 100,000 suppliers. Your business, on the other hand, has nowhere near that type of a safety margin.

Here at Taxhub, per se, one of our main issues is hiring capable CPAs during the tax season as they are extremely costly and it is hard to determine how effective they are beforehand. Companies that work with products face the same issue as their suppliers can increase prices or cut them off at any point. One way that you might be able to prevent such a problem would be to negotiate long-term contracts.

6. Scalability May Be an Issue

If you reach a point where you need to scale your business to reach another market, bootstrapping will make it extremely hard to do so quickly. The reason why is that you cannot take advantage of external investors to finance your expansion. Instead, nearly all of your cash must come from the sales that the company makes. Since only about half of small businesses make it to their fifth anniversary, according to the Small Business Administration Office of Advocacy, the odds of turning a profit hefty enough to scale fast are virtually non-existent. That means that growth will have to wait until your venture can reliably facilitate positive returns each month.


7. Lack of Investors Reduces Your Network

Even though accessibility to cash is the primary one, having equity investors comes with many other benefits. One of them is their ability to help with networking and put your company in a position to negotiate favorable contracts or reach distant markets. This is why, for example, many small businesses that participate in the popular TV Show “The Shark Tank” do so for the chance to partner up with an experienced investor, not just to get a boost in cash. As you bootstrap, regardless of whether you have partners or work by your lonesome, you will have to dedicate a lot of effort into building a network from a very low starting point.

8. Asking for Approval Will Seldom Be on Your Mind

Since there seem to be quite a few downsides to the idea, one may wonder why bootstrapping is even a thing. Well, in reality, most of the negative sides can be avoided with some fairly simple, though detailed, planning. The advantages, however, are just as mention-worthy. What sole proprietors love the most is the fact that bootstrapping allows them to forget how to ask for approval. Given that they own the venture and have no debtors or investors who can influence their actions, they enjoy full and undisputed autonomy.

9. There Is an Unparalleled Sense of Accomplishment Waiting For You

Additionally, you should keep in mind that, while it will be remarkably difficult, building a successful company from scratch is going to bring an unparalleled sense of accomplishment. Defeating the odds and finding a way to prevail in an economy where more small businesses shut down than make it to year five is an impressive feat. The fact that you get to thrive without external help only gives the achievement even more power and multiplies your fulfillment.

10. Some of the Largest Ventures Did It

Finally, you should always recall that many people came before you and successfully bootstrapped some of the greatest companies to ever exist. Technology-based giants like Apple, HP, Dell, and Microsoft would all be the epitome of overcoming adversity as they all began in someone’s basement or a garage. Now, they bring in billions of dollars per year.

To be fair, each of those operators bootstrapped a long time ago when accessibility to lending was a lot worse than it is today. Nonetheless, if they could climb to such mind-boggling success and remain just as dominant many decades later, your chances will only be non-existent if your ambition falls behind.



Manifesting Your Desires

Simply put: manifestation is attracting that which you desire, whether it be consciously or subconsciously. It works by “vibrating” at a certain frequency to attract things into your life — again, this can work consciously or subconsciously. 
A conscious way this works is if you’ve ever thought about someone and then within a few seconds they call or text you, that is manifestation. A way this can work subconsciously are the times in which a person may keep dating the same kind of individual just with a different face — they keep attracting people with similar characteristics. 
All of gurus and coaches will tell you in order to manifest you need to say mantras, do visualizations, listen to music infused with a certain kind of frequency, do a certain diet, blah, blah, blah. However before you can do anything, you need to clear out any old programming! It doesn’t make sense to fill something that is already full. Think about it like this: You have a cup of stale coffee. It’s nasty and you don’t want it anymore. So instead of pouring out the stale coffee you pour hot new coffee into the stale coffee and the cup begins to overflow. Yikes! Yes, the hot coffee will eventually take over the cup once the stale coffee is out, but that doesn’t make any sense. (Not to mention it will burn!) It makes more sense to just pour out the stale coffee and then pour in the new coffee. In the same way, if there are negative patterns or programming regarding a specific thing, opportunity, event or person, trying to manifest something positive surrounding it by filling it with all the guru blah, blah, blah will not be very effective. You must first dump or rid of the negative programming before adding in new programming. So in order to manifest something or someone, it takes a 2-step process of clearing and then filling that may need to be done consistently in order to get what you desire. 
One way to do some cleaning out is to close your eyes and imagine a whiteboard in front of you. Imagine throwing up on the board any negative associations, conscious or otherwise, regarding what you desire. Then imagine your dominant hand as lightning and erasing the board with it. Then relax and notice how you feel. This should be done at least three times in a row. Then after that you can begin filling yourself up. You can do this by now imagining what you want on the board. Then notice where in your body you feel the sensations of this image the most. Point to where you feel it and notice a color associated with that spot. Whatever color you see just breathe that throughout your entire body. The key is to do this without second guessing anything and going with the first feeling in your body and color you see. You can do this regarding manifesting love, money or anything! 
Now if you want a fast way to manifest, just focus on your heart center for four minutes while thinking about something you desire. That is a quick and dirty way to manifest. However if your negative programming is too deep you need to do some negative cleaning out first!